I've seen thousands of agent websites. In almost every case, the agents who use their broker's free site are unable to compete against agents with a custom website that's built to attract leads.

Yes, the transcript of an informative real estate video can be converted into a high-quality real estate blog post that boosts your overall SEO performance. But, there are a few things to know before you start.

Blogging is a foundational piece of real estate SEO and a smart way for Realtors® to attract new buyers and sellers and, ultimately, get more leads and grow their business. I'll show how in this case study.

This was so fun and rewarding, we're gonna do it again in 2026. Every real estate agent who spends money with me gets to choose which charity to support with 10% of your investment!

To all who spent money with me in 2025, THANK YOU. A portion of what you spent is going to help others, and I hope that makes you feel good inside, too.

If you're hiring for SEO/marketing help in the new year, there's difference between hiring a vendor and a consultant. Do you want assembly-line SEO? Or do you want flexibility and capacity to adjust as needed and do really impactful work?

Adding posts to your Google Business Profile is a good idea and can improve your visibility in Google's local search results, but it's not a direct one-to-one benefit. And it has no impact on your visibility in Google's regular, organic search results.

Thanks to AI search tools, it seems the whole world is jumping on the "answer engine" bandwagon. Here's how to find the question that ALREADY bring visitors to your website.

It sounds real and even looks real...until you get to the dead giveaway at the end.

The typical Realtor® sells 10 homes per year. But only 10% of home buyers and sellers use the same agent for their next purchase/sale. If you put those two stats together, you get an even scarier one.

In SEO, we think you can influence sitelinks with how you link internally, and maybe by having breadcrumb navigation on your site. But it's mostly out of your control.

I love this question because "Category" is a very important section in your GBP. But the question isn't which "category," it's which "categories."